Thursday, September 6, 2018

How To Increase Linkedin Content Views For Long Island Advertising Success

By Rob Sutter


No matter how talented of a writer you pride yourself on being, views aren't guaranteed. This is especially true on widely used sites like LinkedIn, where your content is likely to get lost in the shuffle among other published articles. Despite this, there are ways to improve your engagement so that more people see what you have to bring to the table. Here are some of the best tips that those in Long Island advertising can provide.

When it comes to increasing content views, variety goes a long way. Let's say that, for the sake of argument, that you publish an article discussing self-help tips. Next week, you may feel compelled to share a personal story that not only touches on your professional life but how it shaped you into who you are. These are just a few possibilities for LinkedIn articles that, above all else, can help boost engagement.

Even if you have solid content to publish, this alone won't lead to views and engagement. To ensure results, make note of when your content goes live. If you were to publish an article during an early Monday morning, you may not have as many people reading since it's early in the week and they aren't as attentive. However, if you target the middle of the week for posting, your chances of reaching people will increase.

Lastly, stay involved on LinkedIn as much as you can. After all, this is still a social media website we're talking about, so it's fair to expect your networking activity to have a benefit. One of the ways that it helps is that it allows your connections to better remember you. They will also be more likely to see your articles and perhaps even read them. The more that you network on LinkedIn, the better your content will perform.

It can be difficult to obtain engagement on your LinkedIn content, especially if you've spent ample time working on making it the best that it can be. You shouldn't be discouraged, however, since improvement can be as simple as taking a few small steps. Even the slightest improvement will make a difference. By taking the time to perfect said content and follow tips like the ones covered earlier, you'll be more driven to use LinkedIn as a marketing vehicle in the future.




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