Monday, October 22, 2018

Mistruths About Online Reviews Debunked By Long Island SEO Experts

By Arthur Williams


If you own a business that provides consumer products or services, there's a good chance that you have an online presence of some sort. After all, you want to stay abreast of what your customers are saying, as this will provide you with the knowledge that will make your business better. It can be difficult to pivot, though, especially with the potential onset of negative online reviews. Here are a few myths regarding Long Island SEO and the truth that you should know.

"I shouldn't believe a negative review; it isn't reflective of my company." It's easy to disregard a negative review as dishonest, which may be the biggest mistake you could make. No business is perfect, which is why it's important to evaluate operations from within. If your company is criticized for a lack of organization, it may be something to address with your workforce. There are many reviews that offer solid points that should be accounted for.

"Just because someone posts a review doesn't mean my website is in jeopardy." While a single negative review doesn't exactly equate to a huge Long Island SEO loss, it's important to look at the bigger picture. Even a single review can cause others to speak up, airing their grievances in the process. Furthermore, search engines take user content, negative or otherwise, when determining the placement of websites. Authorities on SEO like fishbat.com will agree.

"Once a negative review is up, it's there forever." This is perhaps the biggest mistruth about negative online reviews, as the majority of people believe that they're permanent. Keep in mind that websites are unique in regard to their posting guidelines, meaning that it's entirely possible to have them removed if there's a legitimate case to be made. You can also speak to the original poster directly. Just because someone posted a negative review doesn't mean that it has to follow your business forever. In fact, addressing the situation sooner will greatly benefit your online reputation.

"It's tough to prevent negative reviews." This isn't as difficult of a feat as you might think. First, implement quality control so that you know that your products are being distributed as required. Second, address all customer complaints as speedily and effectively as possible. Third, provide solutions to widespread issues that most, if not all, buyers experience. Actions such as these help keep negative reviews at bay.




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